World Engineering & Production celebrates 54 years

Robert Musselman, 53, is the landlord, president and CEO of World Engineering and Production, Inc. The industry is positioned on M-30 in Hope, 9 miles north of US-10 and one mile south of Edenville. He has 74 workers. They manufacture traction and keep an eye on merchandise essentially for snowmobiles and leisure merchandise usually. They provide authentic apparatus producers (OEM) together with Polaris, Arctic Cat, Yamaha, and Ski Doo. Additionally they have their very own after-market logo, “Woody’s.” They have got seven other vendors in North The usa and world wide.

Musselman is a graduate of Sanford-Meridian Prime College and Delta School, the place he gained an affiliate’s level in small industry control. He and his important different, Elizabeth “Liz” Seelhoff had been in combination for over 14 years. She works at MyMichigan Well being. He has two kids: a son, Hunter, and a daughter, Carter. Each paintings for the corporate. Liz has two daughters, Jenny and Caity, and 3 grandchildren

How lengthy have you ever owned what you are promoting? This can be a family-owned corporate. My folks began it, James and Marlene Musselman in 1968. Began it in Standish, moved in 1972 to Hope.  

What impressed them to them to begin the industry and now you to possess it? Again in 1968, Dad used to be operating at Common Motors (in Bay Town) in device and die. He received a subject matter dealing with award for a proposal he made. It used to be price round $10,000. Then, he retired from GM with that and began his personal industry supplying device and die to GM. He had a spouse, Woody Kozlow. After quite a lot of years operating on device and die, they got here to understand they weren’t going to make it simply operating with GM. Woody used to be the salesperson, Dad used to be the engineer. Woody went to a snowmobile race and requested my father to engineer a traction keep an eye on devise for industry and for snowmobiles to have higher traction keep an eye on on ice. The primary racer, Dana Wiltse of Standish, who used Dad’s instrument received the race through 3 laps. It used to be in a while after that after Woody determined to take his endeavors to some other companies so my father purchased Woody out. After Woody left, racers stored calling and requesting Woody’s carbide runner, so Dad registered/trademarked the identify “Woody’s.” That’s how that identify materialized. I took over in 2000. I find it irresistible.

What makes this space an excellent spot to possess a industry? To begin with, nice community of roads, professional exertions and we have infrastructure because of Cliff Miles getting us town water when he labored for Midland The following day, now the Midland Trade Alliance. We had stunning lakes and terrain. We’ve an excessively robust, tight-knit group.

What are many ways what you are promoting is energetic in the local people? Wixom Lake Affiliation, we reinforce the reason, the rebuilding and go back of our stunning waters. We paintings with Meridian Public Colleges and the robotics crew. I take a seat at the board of the industry advisory staff for the Midland Trade Alliance. I additionally reinforce 4-H and quite a lot of different issues.

What are a few of your pursuits and spare time activities? I snowmobile. I really like driving ATV, side-by-side, boating. I revel in looking in the neighborhood and out of state, white tail, elk and a bit turkey. I revel in looking at soccer. I really like to tug out the chain noticed and break up picket.

What are some native companies you’re employed with lend a hand who make what you are promoting a luck? XLT Engineering out of Linwood does gadget paintings, design and engineering reinforce. Gladwin Steel does our portray.  

Ultimate ideas to percentage with the group? I might love to thank the Midland Trade Alliance and the encircling group for his or her reinforce, making us 54 years robust in industry.

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